A Brief Yet Impactful Month at WYldlife for Tomorrow
Despite its brevity of just 28 days, February has proven to be an incredibly busy and impactful month for WYldlife for Tomorrow, a program of The WYldlife Fund. After a successful weekend at the Wyoming Governor’s Hospitality & Tourism Convention in Cheyenne at the end of January, we dove into a month filled with fundraising, unique partnerships, events, and exciting plans for upcoming projects and collaborations soon to be revealed.
In early February, WYldlife for Tomorrow received a Wyoming Game and Fish Commissioner’s License, which was then put to auction. This coveted “golden ticket” of Wyoming hunting licenses grants the holder the ability to harvest an elk, deer, or pronghorn in the hunting area of their choice. Hunters and anglers have long been the primary funding source for conservation in Wyoming, and the Commissioner’s License auction continues this storied and invaluable tradition. On February 10th, the license was auctioned off at a winning bid of $35,500. We would like to thank Game and Fish Commissioner Ken Roberts for his license donation and support of our program.
On the tourism front, the Riviera Motor Lodge hosted its inaugural WYld Room sweepstakes in honor of Valentine’s Day. Participants from across the state entered for a chance to win a two-night stay in the cobranded WYld Room, dinner at Saratoga’s Bella’s Bistro, and two tickets to the Frozen Fore winter classic “golf” tournament over Valentine’s weekend. Tickets were sold for $20 each, with proceeds benefiting both WYldlife for Tomorrow and The Saratoga Historical & Cultural Association.
During the snowiest week of the year in Northwest Wyoming, our Program Director and the Wind River Brewing team traveled to Yellowstone to promote WYldlife for Tomorrow, Pronghorn Pilsner, and the power of partnership at the Mammoth Hot Springs Hotel. They made valuable connections with visitors of the Park. A highlight of this weekend was spending time with our friends from Xanterra, the primary concessionaire in Yellowstone. We’re excited by the possibility of further partnering with Xanterra to showcase co-branded items in the many Yellowstone gift shops. If you or any fellow business owners have ideas for a co-branded product that celebrates Yellowstone’s wildlife and habitat while supporting WYldlife for Tomorrow, we’d love to hear from you!
We are seeing significant momentum as we continue to build partnerships and campaigns for the months ahead, and we will be thrilled to share these exciting developments as winter melts away and the warm embrace of spring engulfs all corners of Wyoming. Stay tuned!